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Mismatch story – Hideya Kawakita’s iichiko design

Promotion of “iichiko” such as posters, magazine advertisements and commercials goes beyond mere advertising and greatly contributes to the creation of images for products and buyers, and its consistent world view has always presented the essence of design. All of this is produced by art director Hideya Kawakita (1947-).
In this exhibition, through iichiko design, we will touch on Hideya Kawakita’s design thinking and delve into design approaches in economic activities such as branding.

Last updated: 1 July, 2021
Date 22 July, 2021 - 3 October, 2021
Time 10:00-19:00 (Entrance until 18:30)
Price General (including High School Students): ¥800
Under Junior High School Students for free
Website http://www.museum-kiyosu.jp/echibition/kawakitahideya/
Venue Kiyosu City Haruhi Art Museum
1 Haruhi Yume no Mori, Kiyosu City, Aichi Prefecture 452-0961
http://www.museum-kiyosu.jp/
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