Details including the date and activities are subject to change. Please check in advance with the organizer, the official website, etc.

Date
Location
Categories

SANRIO EXHIBITION 60th ANNIVERSARY-THE BEGINNING OF KAWAII-

Sanrio celebrates its 60th anniversary in 2020. It is no exaggeration to say that the history of Sanrio, which produced more than 450 characters in 60 years, is the history of Japanese kawaii culture. The word “kawaii” is now a universal word. In this exhibition, we will unravel the history before the founding of Sanrio and delve into the origins and development of the cute culture that Japan has created from the perspective of Sanrio. Because it is the sender, it is an exhibition event that displays a lot of content that fans want to know, such as planning intentions and hardships that can be clarified, and also shows what kind of strategy Sanrio has built a fancy business as a company. increase.

Please see here for tickets.

Last updated: 8 September, 2021
Date 17 September, 2021 - 10 January, 2022
Time 10: 00-22: 00 (last admission 21:30)
Website https://www.tokyocityview.com/sanrio-museum-ex/
Venue Tokyo City View (Roppongi Hills Mori Tower 52nd floor)
6-10-1, Roppongi , Minato Ku, Tokyo 106-6108
https://www.roppongihills.com/en/