Details including the date and activities are subject to change. Please check in advance with the organizer, the official website, etc.


Niigata Senbei Okoku

Senbei Okoku, which means “the kingdom of rice crackers,” offers visitors the rare opportunity to try roasting rice crackers by hand, then eat the freshly baked crackers. Additionally, visitors can see employees baking rice crackers in the factory. There’s also a souvenir shop that sells a wide variety of souvenirs, including original goods only available at Senbei Okoku!

Last updated: 6 April, 2023
Time 9:30am-5pm (last rice cracker roasting is from 4:30)
Price Adults (junior high school students and older) 1,500 yen (tax included)
Children (preschoolers to 6th grade elementary school students) 1,200 yen (tax included)
Venue Niigata Senbei Okoku
2661, Niizaki, Niigata Kita-ku, Niigata 950-3134